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Beyond Energy: White Spaces in The Beverage Market

Beyond Energy: White Spaces in The Beverage Market

This report shares market data and expert analysis of why three key areas are poised to become the next major trends in RTDs and drink formulas: perimenopause nutrition, caffeine-adjacent energy, and GLP-1 symptom support. And to take advantage of these markets, simply putting a new label on the same old formulas isn’t going to cut it.

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