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From Concept to Market: SupplySide Global 2025 F&B education

The rise of protein in food and beverage: Challenges and opportunities for formulators 

The consumer quest for protein has been steadily increasing for years, and with an added boost in demand tied to the nutritional needs of GLP-1 medication users, protein continues to be the darling macronutrient. In this session, you can gain insight into the protein consumer, explore formulation techniques and challenges, and learn about future growth areas. We’ll also discuss plant-based opportunities, as well as the nutritional variations among all protein types. Whether you’re thinking about adding protein products to your line or exploring the market, this is the session for any food or beverage formulator who wants to keep up with the evolving protein market. 


Food and beverage 101: From idea to innovation – the founder’s playbook 

Breaking into the functional food and beverage space — or taking on a new role in this exciting field? This two-hour crash course delivers the real-world knowledge you actually need to succeed. Built with insights from the SupplySide Fresh onboarding program, this session brings together industry pros who will give an insider’s look at how to develop, market and scale a winning product in the complex and competitive food and beverage market. The session will cover the essentials — from claims, compliance and sourcing risks to flavor science, functional trends and innovation strategy. Whether you're dreaming up your first SKU or trying to avoid a supply chain disaster, this session offers the insights, tools and connections to help you launch smart and grow strong. 


Functional food and beverage for women’s wellness  

From menopause tea to caffeinated protein bars, functional food and beverages are finding a place within women’s health. Brands and product developers are following the market, providing snacks, drinks and other tasty treats to support women’s health needs. Join us for a discussion on the growth of the market for women-specific products, including buying behaviors and mindsets of the target customer. We’ll also cover innovative solutions that are both macro-friendly and support women’s unique needs at all stages of life


The future of fizz: Emerging ingredients shaping functional drinks 

This panel discussion will explore the evolving landscape of functional beverages, highlighting cutting-edge ingredients poised to drive innovation. Featuring expert insights, the conversation will delve into both mainstream and less-obvious functional beverage trends across categories like plant-based milks, ready-to-drink (RTD) coffees and teas, and wellness-focused options beyond traditional energy drinks. Learn how personalization is transforming consumer experiences, with tailored hydration solutions that cater to individual wellness goals and preferences. Discover actionable strategies for developing innovative products that meet the evolving demands of health-conscious consumers. 


Fortified, not just fluff: Why this strategy still slaps 

Fortification isn’t flashy — but it is essential to food formulation. Whether you’re boosting beverages with magnesium, adding fiber into snacks or layering functional nutrients into everyday formats, fortification is how brands win shelf space and earn consumer trust. This session flips the script on basic enrichment and dives into next-gen fortification strategies: what’s trending, what works, what’s resonating with label-reading consumers and what’s legally compliant under the FDA. This isn’t old-school enrichment — it’s strategic innovation hiding in plain sight. 


No delays, no disruptions: Achieving operational readiness for food and beverage brands 

Don't let your new facility launch become a recipe for disaster! This session serves up fresh insights from hundreds of industry leaders on operational readiness — a crucial step that should be baked into the process from the start. Based on real-world data, we'll share practical frameworks to help you avoid those "we should have thought of that sooner" moments that lead to delays, budget overruns and production headaches. Learn how to seamlessly transition from construction to operation, optimize your commissioning process and hit your targets without the usual growing pains. Come hungry for knowledge and leave with a full menu of strategies for operational success.