This session tackles a few top roadblocks that food scientists face when creating tasty, healthy foods and beverages. We'll take a deep dive into fortifying products with trendy, yet often finicky, nutrients. Crafting shelf-stable products that are safe, attractive and delectable is another key issue. Finally, experts will unveil strategies to manage costs to ensure food and beverage ingredients and creations meet budget expectations. You’ll leave the session with a roadmap to solve these challenges and develop winning food and beverage products.